Bacardi, WTF?


So hideous, she doesn't even get a name.

Bacardi’s misogynistic Israeli Internet advertising campaign will only get them scores of disdain from American consumers. What the hell was Bacardi thinking?

I had to see it to believe it. Bermuda-headquartered Bacardi, the world’s largest spirits distiller, decided to launch a English and Hebrew language Internet ad campaign for Bacardi Breezers in Israel and on FaceBook (see cached link, original site seems to have been pulled) with online agency McCann Digital.

Click to read the rest of this article at ZDNet Tech Broiler.

One Response to Bacardi, WTF?

  1. Glenn says:

    All this aside.. has anyone tried their Dragon Berry flavored rum yet? It’s amazing.

    Dragon Berry rum with Pink Lemonade. EXCELLENT.

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