NYC Dining: Pinkberry

7 W 32nd, New York, NY
(212) 695-9631

170 8th Ave, New York, NY

(212) 488-2510

Pinkberry Frozen Yogurt
240 E 82nd St, New York, NY

(212) 861-0574

Pinkberry Frozen Yogurt
41 Spring St, New York, NY
(212) 274-8696

I’m a sucker for frozen desserts, even in the wintertime. So when I see a new, yet to be visited place serving congealed dairy confections, I’m all over it.

Even after the first visit, I’m enamored with Pinkberry. Maybe its the fact that its on 32nd street in proximity to all the great Little Korea restaurants, being a natural dessert choice after a garlic and chile laden Korean barbecue meal, or perhaps that its original location is directly across the street from Mandoo Bar, making it and the very excellent dumpling restaurant a natural destination pairing, but call me a Pinkberry fan.

And its not just because the place is trendy looking and filled with all sorts of cute Asian girls, but because the frozen yogurt that they serve is legitimately good. Unlike the other frogurt/lowfat frozen dessert chains, such as TCBY, Tasti D-Lite and I Can’t Beleive It’s Yogurt, where the product pretty much tastes like sweet soft serve ice cream, the Pinkberry yogurt is dense and custardy, and has a distinctive, sour, lactobacillus yogurt culture flavor (not unlike the popular Japanese yogurt drinks such as Yogloo or Calpis.) The chain also uses fresh as opposed to frozen and thawed fruit to top its yogurt desserts.

Storefront on 32nd Street

The customer queue at Pinkberry gets deep and it can be standing room only.

The wall of bright and cutesy plastic stuff.

The mixed fruit shave ice, $7.50, is big enough for 2 or 3 people to share. Its got Pineapple, Banana, Stawberry, Kiwi on top of shave ice with a giant dollop of frozen yogurt on the top.

Shave ice closeup

15 Responses to NYC Dining: Pinkberry

  1. Booklyn says:

    Tasti D does not purport to be yogurt, does it?

  2. Yeah I believe its technically some sort of dairy-enhanced lowfat mostly water ice dessert, not a frogurt. I’ve fixed the post accordingly

  3. Minako says:

    Woah… when I look at the pictures… I wish Holland had such things :-( Getting really hungry now…

  4. famdoc says:

    I’m intrigued with the fact that these products are called “shave ice.”
    My only prior experience with shave ice was in Hawaii, where it might be considered the national dessert (with Spam being the national dish).
    Sold everywhere, shave ice is literally shaved ice with artificial color and flavor added, frequently served with fresh fruit or an infusion of ice cream inside.
    Cheap (seldom more than $3 a serving, in a society where a gallon of milk costs $8) and sizable (a typical serving might weigh a pound and half) and often eaten after one dines on a massive plate lunch (needless to say, obesity, even among kids, is epidemic in Hawaiian society).
    Do you see any similarity?

  5. garnet says:

    Tried the Pinkberry froyo but it didn’t compare to some Yogen Fruz frozen Yogurt they’ve had in Canada for years now.

  6. Great blog! So much good food NYC so difficult to know all the good ones are located. Thanks

  7. $7.50 for a yogurt dessert served from a counter. Mortgage…or yogurt? Such a difficult decision.

  8. Doug says:

    i could go for another one of these right about now. My neighborhood doesn’t “do” fro-yo.

  9. Liz says:

    Yum! Love the pinkberry!!! Just had it for the first time this week. I think there is now more than one pinkberry in the NYC area: my first tasting was at the pinkberrry on the 8th avenue between 18th & 19th. Expensive, but so tasty!!!

  10. LindaNYCSEA says:

    Just got back from NYC and spent a lot of time at Mandoo Bar/Pinkberry thanks to your wonderful reporting. I have now added those spots to my must do list for whenever I’m in NY!!

  11. Grace says:

    I LOVE Mandoo bar AND Pinkberry! Although, don’t you think they’ve gotten stingy on their portions? The shaved ice looks really good – I’ve never tried it, but I’m already looking forward to my next trip there! Your blog’s great – thanks!

  12. Terry says:

    Pinkberry (fakeberry) use powder to make their fake yogurt, they don’t have the live cultures that yogurt suppose to have.

  13. […] dumplings come to Bergen County. Now all we need is a Pinkberry and we’re all set! Click on the “Read the rest of this entry” link below for […]

  14. […] my earlier post about Pinkberry I talked about a new Asian-style of frozen yogurt which is now becoming popular in the United […]

  15. gee says:

    this comments 4 terry…. how do u think they make the yogurt taste so good huh??? yes they add powder….AND WHAT!!!! u know u love it so stop kidding your self…

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